It’s no longer a secret that cities and/or states pay to host a season of Top Chef. The show is headed to New Orleans for its 11th season, which has been known for about a month now, but was only confirmed by Bravo on Friday.
Today, there’s news of how much money this cost: $375,000, less than the $600,000 Texas paid and $300,000 the show reportedly wanted from Seattle.
The Times-Picayune reports that the show will receive “$200,000 from the Louisiana Office of Tourism, [and] $175,000 from the New Orleans Tourism Marketing Corp.” The money the state is contributing “will come from a recovery fund established by BP after the Deepwater Horizon disaster,” the paper reports, citing a staff member in the governor’s office.
The president of New Orleans tourism office, Mark Romig, told the paper that Top Chef is “going to embrace New Orleans and the region in a very holistic way” and added, “I think New Orleans at the end of the day will be very proud about how they represent the city and the region.”
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