Skip to main content

New look More4 will feature ‘Digital Scrapbook’ service

Home > Entertainment > New look More4 will feature ‘Digital Scrapbook’ service

January 23rd, 2012 by Sarah. No comments

Channel 4 execs have today announced that as of this month, More4 is evolving into a whole package of “life enhancing content” including a new service entitled ‘Digital Scrapbook’.

With less reliance on documentaries, current affairs and arts programmes, the new look channel will offer show that focus on the everyday lives of viewers, such as shows featuring homes, property, food, health and fashion.

Of the newly reformatted channel, Channel 4's Chief Creative Officer Jay Hunt, said, “More4 is already an incredibly successful channel. It has increased its share every year since launch, with this year being its most successful ever.

“But in an increasingly competitive and changing world we are always looking for ways of improving and developing our services, maximising revenues and more effectively serving our audience”.

And part of that pledge includes the aforementioned ‘Digital Scrapbook’ which will encourage users to “collect, organise, share, discover and form deeper relationships with Channel 4's popular factual content and its talent…”

The Scrapbook will give users access to ‘how to’ guides, advice of varying sorts and will complement the TV content of the channel.

The press release about Digital Scrapbook adds…

Take for example a viewer watching a cookery programme on More4. They will be able to visit the Channel 4 website to get more expert details and tips relating to that particular episode and also be able to file specific recipes and information in their personalised scrapbook so they can refer back to their favourite content at a future date or share with friends. The service will turn viewing into doing; creating experts in their individual fields of interest.

The ‘Digital Scrapbook’ service, which is expected to launch in April, will be accessible directly from a show’s Channel 4 micro-site as well as other platforms such as 4oD.

Categories: Entertainment, Factual, News Tags: , ,


View the original article here

Comments

Popular posts from this blog

<b>Reality TV</b> gets its own Comic-Con with Audrina Patridge, Nick <b>...</b>

Reality TV gets its own Comic-Con with Audrina Patridge, Nick Cannon and more | Show Tracker | Los Angeles Timesbody {background-color:#ffffff !important;}ul#root li.navLink a {padding-top:17px; padding-right:4px; padding-bottom:16px; padding-left: 5px;} Subscribe/Manage Account Place An Ad LAT Store Jobs Cars Real Estate Rentals More Classifieds Custom Publishing Entertainment HOME LOCAL L.A. Now Politics Crime Education O.C. Westside Neighborhoods Environment Obituaries Findlocal U.S. Politics Now Top of the Ticket Science & Environment Obituaries Religion WORLD Afghanistan & Pakistan Africa Asia Europe Iran Iraq Latin America Mexico Under Siege Middle East Business Money & Co. Technology Personal Finance Small Business Company Town Jobs Real Estate Autos SPORTS Lakers Clippers Dodgers Angels USC UCLA Kings Ducks Soccer High Schools Bleacher Report ENTERTA...

Kourtney Kardashian Announces New Clothing Line

« Kanye West Wears Kim Kardashian Nude Pic Over His Heart | Home | Kelly Clarkson And Brandon Blackstock Got Married This Weekend » October 21, 2013 02:07 PM by Stephanie Gustafson Kim, Khloe and Kourtney Kardashian are well known for starring in today’s hottest reality show, Keeping Up With The Kardashians. But the three sisters are intent on expanding their reach beyond the realm of entertainment. They’ve already made headway with the Kardashian Kollection and now, are continuing to take on the fashion world with a brand new clothing line. Kardashian fans across the nation love donning the creations of their idols, Kim, Khloe and Kourtney Kardashian. The sisters have continually impressed with the recessionista outfits made possible through the popular Kardashian Kollection. Now, though, the trio have set their sites on high-end fashion, which is why they’re excited to announce the debut of a new collaboration with Lipsy. During a recent chat with Hello Magazine, Kourtney Kardashi...

Midwife Linda Abbott returns to Leeds General in tonight’s One Born Every Minute

Home > Factual > Midwife Linda Abbott returns to Leeds General in tonight’s One Born Every Minute January 30th, 2013 by Lisa McGarry. One Born Every Minute returns to Channel 4 tonight for the fifth episode of it’s current season and this evening’s instalment sees the return of a familiar face. Midwife Linda Abbott is back in Leeds General, after retiring only twelve months ago. The seasoned practitioner realised that she wasn’t ready to put the world of work and child bearing behind her and it was lucky she did, as the staff and patients at the hospital certainly missed her presence. She describes herself as an ‘old bird’ her years of experience are just whats needed, especially in two of tonight’s cases. The episode focuses on two fathers with very different bedside manners and approaches to their partners and expanding families. Joel could not be more attentive to his wife Rachel and is keen that it is just him and her alone when their baby is delivered.. Rachel and Joel’s...